The Ken the leader in reported and analytical longform business journalism in India. Our subscription, grants full and unrestricted access to all the stories.
It was started in October 2016 with a mission to business journalism relevant again, the stories focus on depth, reportage, analysis and narrative, instead of quantity. Ken includes one new story each day, but one which ranges from 1500-3000 words on average and often has visualisations, infographics and data to support arguments. These stories are related to technology, startups, healthcare and business, through a decidedly India-specific lens.
The day's story is introduced every weekday morning at 8.05 a.m sharp. These introductions are not mere summaries but are instead personalized context-setting devices written by one of our founders or senior editors. You will also have access to their exclusive, subscriber-only iOS and Android apps that can help in highlighting, offline saving and reading progress tracking of stories.
To get started as a premium subscriber, click on The Ken to create an account. Do remember to use your official campus email address. This will kick-off your subscription and give you complete access to all our stories. If you already have an account with us, just click on the link and login at our website to transfer your subscription.
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